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Spread the Word through Viral Marketing Author: unknown Source ...
Source: www.schemaonline.com
Topic: Viral Marketing
Sort Desciption: Plenty of large companies (and small) use viral marketing to spread the word ... Here are 4 easy ways to incorporate viral marketing into your website ...
Content Inside: SCHEMA Internet Strategies Consulting www.schemaonline.com 760.519.3289 info@schemaonline.com Spread the Word through Viral Marketing Author: unknown Source: bCentral / MSNBC / 5.2.04 "Viral marketing" (Tell-A-Friend HTML emails email signatures Newsletters tips etc.) is an admittedly strange name for the online version of word-of-mouth advertising. The essence of it is that you empower visitors to your website to tell other people about your company and your site. What's great about viral marketing is that it is low effort and low expense. You provide something that encourages people to spread the word and momentum builds. The kicker is that when marketing is viral people are telling friends colleagues and other people they know about your Web store which is the most influential form of marketing. The classic example of viral marketing is Hotmail. Emails sent using this service contain an advertisement for Hotmail at the bottom of the message. At one point the service signed up new customers at a rate of 120000 a day thanks almost exclusively to this viral marketing tactic. Plenty of large companies (and small) use viral marketing to spread the word quickly and inexpensively about their offerings. It can be just as efficient for small businesses. Here are 4 easy ways to incorporate viral marketing into your website promotion efforts: 1. Make it easy to spread the word. A key element of viral marketing is to make it simple for people to convey the message you want them to send. One of the most popular methods for accomplishing this is the "email this to a friend" (a.k.a. Tell-A-Friend) feature. This functionality enables one or two-click conveyance of an article promotion feature product service website address or other item from your website. See it in action here: http://www.schemaonline.com/contact/friend .html The easier it is for someone to spread the word the more likely they will be viral for you. Ask SCH ...
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