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Proactive Librarianship: Marketing and Public Relations A Manual ...

Source: www.inasp.info
Topic: Public Relations

Sort Desciption: Public Relations and Adult Education; on my experience as a librarian; on my preparation for. lectures and workshops on Public Relations and Marketing; ...

Content Inside: Proactive Librarianship Proactive Librarianship: Marketing and Public Relations A Manual for Workshop Presenters By Rheina Epstein This training manual has been prepared following workshops held in Africa on "Proactive Librarianship: Marketing and Public Relations" for librarians and information workers professional and paraprofessional working in any type of library. The manual has been created to provide a practical guide for organisers and presenters of workshops in running successful training events in their own region. Contents Acknowledgements About the author Introduction Marketing Public relations Library services to children Library services to young adults Libraries and HIV/AIDS Library services to people with physical disabilities Library services to adult basic education Conclusion Bibliography Appendices: workshop transparencies 2003 International Network for the Availability of Scientific Publications (INASP) and Rheina Epstein author All rights reserved. Parts of this publication may be reproduced for educational purposes as long as it is not for commercial use. The material remains copyright under Copyright Designs and Patents Act 1988 or in the case of reprographic reproduction in accordance with the terms of licenses issued by the Copyright Licensing Agency. Enquiries concerning reproduction outside these terms should be addressed to INASP at the address below or to the author as appropriate. First published 2003 INASP PO Box 516 Oxford OX1 1WG UK Tel: +44 1865 249909 Fax: +44 1865 251060 Email: inasp@inasp.info Web: http://www.inasp.info Print copies printed upon demand Proactive Librarianship Acknowledgements The contents of this manual have been based on my studies for Diplomas in Librarianship Public Relations and Adult Education; on my experience as a librarian; on my preparation for lectures and workshops on Public Relations and Marketing; on my professional reading over the years and on the input from the ...

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