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INVESTING IN ENTERTAINMENT

Source: www.juliannemalveaux.com
Topic: Entertainment Industry

Sort Desciption: Too, some might argue that we are the entertainment industry, at least when we ... entertainment just as it does in every other industry, in the casting of ...

Content Inside: INVESTING IN ENTERTAINMENT BY JULIANNE MALVEAUX African American people have a love-hate relationship with the entertainment industry. On one hand, we over consume in the industry, watching more television and movies, buying more music, and buying more entertainment devices (televisions, radios) per capita than other communities. Too, some might argue that we are the entertainment industry, at least when we count sports and music. At the same time, the “r” (racism) word rears its ugly head in entertainment just as it does in every other industry, in the casting of films in Hollywood, or our rush to support Rueben or Fantasia so they aren’t ill treated in American Idol. We chafe at our images in media – invisible, inferior or pathological (why the brother always got to wear a do-rag or handcuffs, why the sister so nude), or exceptional. (There always seems to be a role for the near God-like, heroic but asexual African American). Still, our comedians and artists often perpetrate the images and get the chuckles for we the stereotypes we say we don’t like. We don’t own much of the entertainment industry. Bob Johnson sold BET for a whole lot of bling and may be leaving the company he founded in the next year or so. After a phenomenal 35 year run, Essence Magazine sold to Time Warner. Oh, there are holdouts and startups -- Earl Graves still owns Black Enterprise, Oprah owns her studios, and Chicago’s Hermine Hartman relaunched this publication just a few months ago. Still, black folks are dwarfs among giants when it comes to stomping in entertainment. Can we use our dollars to influence our treatment in the media? Rev. Al Sharpton seems to think so. He announced in March that he plans to buy stock in record companies that produce hip-hop and to lift his voice as a stockholder. His announcement follows in the tradition of Rev. Jesse Jackson buying stock in large companies to have influence on minority business and supplier development polici ...

hermine hartman african american, investing in entertainment

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