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Entrepreneurship 101
Source: studentventures.asu.edu
Topic: Entrepreneurship
Sort Desciption: And many campuses are teaching entrepreneurship beyond the business school ... entrepreneurship for graduate students in all academic fields. ...
Content Inside: Entrepreneurship 101 - WSJ.com http://online.wsj.com/article_print/SB1173 90337333137197. 1 of 3 3/21/07 10:10 AM START ME UP What's New: Colleges are offering more entrepreneurship programs and are helping March 19 2007 THE JOURNAL REPORT: SMALL BUSINESS Entrepreneurship 101 Colleges used to ignore their students' business aspirations. Now they are trying to nurture them. By KELLY K. SPORS March 19 2007; Page R4 Two years ago Arizona State University graduate student Greg Peterson and a friend hatched plans for a TV show that would instruct homeowners how to renovate in environmentally and socially responsible ways. But the two didn't have enough money to cover the production costs or the expertise to market the show. They submitted their idea to a new campus program helping students bring business concepts to life called the Edson Student Entrepreneur Initiative. The program gave them $15000 in seed money and access to on-campus office space along with training seminars devoted to student start-ups on topics like product development intellectual property and finance. It also hooked them up with the chief executive of a local e-commerce business whom they met with every other week to discuss online marketing tactics. "That in itself was worth the price of my tuition" says Mr. Peterson who in December earned his master's degree in urban and environmental planning. He and his partner recently finished the pilot show and are trying to sell it to various cable networks. Small business is becoming a big deal on college campuses these days. The Arizona State program hands out $200000 to student ventures annually accepting about 15 to 20 of the roughly 100 submissions that are made each year. And hundreds of other U.S. colleges and universities also have awakened to the fact that many of their graduates are likely to work for themselves someday. Many are bolstering their courses and extracurricular activities for aspiring entrepreneurs and ...
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