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Business resilience: A new paradigm for media and entertainment ...

Source: www-935.ibm.com
Topic: Entertainment Industry

Sort Desciption: entertainment industry—a fiercely. competitive and complex arena fur- ... in the media and entertainment. industry develop a program designed ...

Content Inside: In today’s highly demanding digital world, consumers’ thirst for media— whether delivered online, via TV and radio, in movies, print, on CDs or mobile devices—appears unquench- able. The resulting requirements for near realtime content creation, production and distribution place increasing pressure on the media and entertainment industry—a fiercely competitive and complex arena fur- ther challenged by myriad licensing and vendor contracts, stringent indus- try and government regulations, and vast amounts of intellectual capital. In such an environment, it is easy to appreciate the critical nature of an organization’s technology infra- structure, which must support and link virtually every aspect of the business, and assume responsibility for assuring the delivery of informa- tion, programs and publications in near realtime. Without adequate provisions, a single point of failure can have numerous, potentially disastrous consequences reaching across standalone systems and busi- ness processes, operations, organi- zational units, as well as partner and supplier networks. The phrase “the best defense is a good offense” has never been more relevant. Business resilience: Proactive, multifaceted safeguards For enterprises in the media and entertainment industry, maintaining continuous operations implies far more than the ability to recover from physical or technological disruptions; it also demands having the time and resources to focus on core compe- tencies, build consumer loyalty, refine processes and cement relationships with key constituents. From an IT per- spective, this means being prepared 24x7 to confront and quickly over- come the potentially disastrous reper- cussions from temporary network outages, facility damage, viruses or catastrophic events, in a way that enables an enterprise to operate and execute normally, day in and day out. Business resilience: A new paradigm for media and entertainment companies IBM Global Services Highlight ...

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